CBIA coordinator Shelley Johnstone. (File photo by Don Bodger)

In support of local business

Chemainus Business Improvement Association launches campaign

The Chemainus Business Improvement Association has launched its Your Town campaign that encourages residents to shop in Chemainus and use local services.

The CBIA’s campaign highlights the exciting variety of businesses in town to support the local economy.

“It’s important to support businesses in Chemainus as much as you can,” noted Chris Istace, CBIA president. “And with the abundance of businesses, services and goods available here, it’s so easy. Spending money locally helps our businesses be sustainable, profitable and ultimately supports a thriving Chemainus economy.”

There is a multi-media approach to introduce local businesses and services. The eight-week campaign includes website and newspaper ads, posters, blog posts and social media content.

A different category is highlighted every week, including: food; health; style; maintenance; gifts/art; expertise; life basics and visitors.

The campaign, under the direction of CBIA coordinator Shelley Johnstone, explains how supporting community economic development helps the town.

“By showcasing the wealth of selection in Chemainus, we’ll help our local economy thrive,” she emphasized.

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